Podcasts

Podcasts

25 October 2019
Software entrepreneurs often work too hard. And, just like anything in life, there needs to be a balance. But how do you find that balance? In this episode, Mark Edwards interviews experienced psychologist, Nicola Bird, who shares with you the ... View more
14 October 2019
This week, Mark Edwards talks to experienced software salesman, Michael Veenswyk, whose previous experience includes senior roles at IBM as well as running his own software companies. Michael offers sound advice, based on several decades of experienc... View more
04 October 2019
Most marketers you hire will not get you results.  You may have experienced this before.  They promise to deliver. But fail miserably.    In this episode of BOSS-it you’ll find out from expert marketer, Shane Barker, h... View more
01 October 2019
Aurangzeb sold his company for $125 million and has now just invented the Panacast 3 with Jabra. How did he do it? - Are there any secrets to his success? - What was the main lesson he learnt from his failed ventures? All of these questions and more... View more
20 September 2019
Partnerships: a seemingly simple & almost insignificant part of any business. Yet, they’re more important than you may suspect. In this episode of BOSS-it, Mark Edwards talks to Colin Frith, founder of Covvered, a company which helps people ... View more
07 September 2019
Knowing which person to hire for your company is tricky. And you can waste a lot of time & money if you get it wrong. In this episode, Mark Edwards interviews David Hirschfield. David is an expert in scaleable software development. You’ll he... View more
30 August 2019
Speech Technology is exploding within the software industry so this episode will bring you up-to-date with what’s going on, so you can see the potential value to yourself and your business. In this episode Mark Edwards interviews speech technolo... View more
23 August 2019
In this episode Mark interviews Greg Dickinson. Greg is an expert in creating great demo experiences so prospects can truly experience your product prior to buying. This is highly important because it will dramatically affect your conversion rates. S... View more
20 August 2019
In this episode Mark Edwards talks with Jeremy Brassington. Jeremy is the CEO of Note Taking Express who have created a platform for note taking which takes it to another level. You’ll hear Jeremy’s interesting background story as well as his ins... View more
03 July 2019
In this episode Mark talks with Tony Armour. Tony is an expert in the management drivers industry. He’ll explain what management should NOT do in the software industry (even though most of them do these things), the way to run a small company if yo... View more
31 May 2019
Most people who come across your business will not buy from you straight away. So in this episode, Jon street, a marketing expert, explains what to do about this. And trust me, this one is a good one! We cover everything from overcoming social anxiet... View more
17 May 2019
In this longer than usual podcast episode, Mark Edwards talks to Neil Cumming about cognitive overload, story telling in the B2B world and the Harvard study that will help you improve any sales & marketing you do in the future.
10 May 2019
In this episode, Jon Buchan of Charm Offensive, talks to Boss Equity CEO, Mark Edwards about how he stumbled across the perfect way to write a cold email which gets positive responses. Mark and Jon discuss in some depth how everybody can improve thei... View more