Resources
Blogs
Guide to Selling Your Business for Software Tech Entrepreneurs - Part 4
Don’t Allow Yourself to be Seduced by Opportunistic Offers to Acquire Your Business
It's a similar situation to having a few investors call you to say they'd like to invest in...View more
Creating the Right Conditions to Accelerate Growth in your Software Tech Company
Continued Fierce Competition in the Software Tech Space
In this sector, fortunes can be made or lost in a very short timeframe. Consequently, competition continues to be fierce. We live...View more
Vlogs
Know, Like & Trust
In this short video, Fergus Parker, CEO at Boss Marketing, discusses the reasons it's imperative for potential clients to "know, like & trust" you and your organisation BEFORE they will engage with you.
Fergus...View more
Videos
Podcasts
Season 2 - Episode 13: When does working hard become too much?
Software entrepreneurs often work too hard. And, just like anything in life, there needs to be a balance.
But how do you find that balance?
In this episode, Mark Edwards interviews experienced psychologist,...View more
Season 2 - Episode 12: Expert Salesman Gives Software Entrepreneurs Advice they Need
This week, Mark Edwards talks to experienced software salesman, Michael Veenswyk, whose previous experience includes senior roles at IBM as well as running his own software companies. Michael offers sound advice, based on...View more
Season 2 - Episode 11: Expert marketer tells you how to hire the right marketer for massive results
Most marketers you hire will not get you results.
You may have experienced this before.
They promise to deliver. But fail miserably.
In this episode of BOSS-it you’ll find out from expert...View more
Whitepapers
On the Wings of the Software Unicorn
Confidential
How the fast-growth $1 Billion Software Companies did it. Made (relatively) simple.View more
Guide to Exit Planning Timeframes for Software Tech Businesses
Please click on the button below to download our guide completely free!View more
